Redesigned and launched between 2013 and 2014, this project overhauled a table-based site that was difficult to update and lacked scalability. The original site displayed static data without dynamic navigation.
Collaborating with a web development, we created a custom CMS using a proprietary CRM, enabling scalable, non-destructive updates while maintaining content integrity and delivering a modern design.
Role:
Developed the website style guide and design aesthetic.
Created wireframes and a navigation roadmap.
Designed CMS functionality and collaborated on its development.
Wrote site markup and stylesheets aligned with the CMS structure.
Created and integrated graphic assets, images, and copy.
Conducted quality assurance and launched the site in late 2014.
Original website
Updated website
Product Microsite
Developed as part of a broader campaign to promote a new SaaS product. Note: This page has been sunset and removed from the original database. Some asset links may no longer be active.
Role:
Creation and/or acquisition of assets, prototyping, wireframing, and development of markup and stylesheets.
Campaign Microsite
Developed as part of two broader and tangent campaigns to position Dolphin as a leading provider of comprehensive Cloud solutions.
Role:
Creation and/or acquisition of assets, prototyping, wireframing, and development of markup and stylesheets.
Informational page
This headless page was built on top of the primary CMS architecture of dolphinimaging.com at the onset of the COVID-19 pandemic. Its purpose was to assist Dolphin customers in navigating CDC and OSHA guidelines. The page was hand-coded to be fully responsive, without relying on the Bootstrap grid system used by the main Dolphin website.
Role:
Asset creation, markup and stylesheet creation.
Event Microsite
This site was designed to provide event attendees with information on show specials and product details in the absence of a sales representative.
